Check These 16 Freelance Rate Databases for a More Transparent Look into Setting Freelance Rates 

Check These 16 Freelance Rate Databases for a More Transparent Look into Setting Freelance Rates 

The most common question I get from freelancers is this: how do I price my projects? There’s no simple answer. I wanted to share the databases I’ve personally referenced as well as resources that other freelancers have recommended. These rate databases and resources will help you better price freelance projects.

These resources are just a starting point

Before we examine these rate databases, let me make something clear: these don’t determine what your rate should be. These rate databases reflect what freelancers have been paid in the past for different types of work and for different clients. Some of these databases may have outdated information, or may not have relevant information that helps you. That said: looking through these databases can help you better understand how to price your own projects.

16+ Freelance Rate Databases and Resources

1. ​​Freelancing Females Rate Database

The Freelancing Females Rate Database is one of the most updated rate sheets I’ve found. With more than 1,700 entries, freelance graphic designers, writers, product managers, web developers, social media managers, and producers have shared what they’ve made for projects in different industries and have transparently included their location, gender, experience level, yearly income, and business type (aka full- or part-time).

Don’t be fooled by the name: Freelancing Females is collecting rates from all genders. Freelancing Females is currently updating its rate database with new information, so please take the time to add your details!

2. Contractrates.fyi

Contractrates.fyi is a fairly new rate database that crowdsources rate data for freelancers and consultants. Unlike every other rate database on this list, Contractrates.fyi compiles international rates for a wider variety of roles including plumbers, fullstack engineers, accountants, animators, photographers, WordPress developers, UX researchers, and virtual assistants. Sort by hourly and project rates or by role.

3. The Editorial Freelancers Association Rate Database

The Editorial Freelancers Association surveyed a third of its members in 2024 to get updated rates for copy editors, developmental editors, proofreaders, fact checkers, transcribers, writers, and sensitivity readers. The EFA is a great resource for freelance editors and breaks down rates by page, word, hour, and flat fee.

4. Try Vetted

If you don’t yet have access to Try Vetted’s Reviews and Rates Database, you need to change that ASAP. You can only see Vetted’s reviews and rates database after leaving a review of a brand you’ve worked with. These anonymous reviews on brands big and small include an overall rating, pitch process, project scope, the rate, payment type (ex. hourly, project), and whether they paid on time.

These honest reviews of different brands are illuminating. I would recommend referring to it when vetting potential clients.

A screenshot of the Vetted database that shows the process of how Vetted works by applying, leaving a review, and accessing the database.

5. Association of Independents in Radio

The Association of Independents in Radio has a ton of research on podcasting and radio rates for audio engineers, audio editors, composers, editorial consultants, story editors, mix engineers, producers, reporters, sound designers, and studio engineers. A few of these rate guides are only available to AIR members, but most are open to the public.

6. American Writers and Artists Institute 2024 State of the Industry Report

I had no idea about this one until a few freelance writers recommended it! The AWAI State of the Industry report is the most comprehensive looks at the freelance industry that I’ve seen. It includes fee ranges for different types of copywriting projects like keyword research, articles, landing pages, white pages, ebooks, podcast scripts, book ghostwriting, and audits.

7. A Photo Editor

Though A Photo Editor isn’t a rate database, it does a lot of work to create transparency around how photographers make a living. A Photo Editor has a “Photographers, how much do you make?” series where photographers anonymously share their annual earnings, what they do, and how much experience they have. I’d also recommend following the conversation on Instagram!

8. Who Pays Writers?

Who Pays Writers is so handy that I included a direct link to publications on the Places to Pitch Trello board. Sorted by publication, Who Pays Writers lists various rates and project scopes so you understand who pays well and who…doesn’t. I’ve noted that lately, the homepage can be a little wonky so if it doesn’t work for you, try this link.

The homepage of Who Pays Writers? shows a list of publication titles and selected reviews of pay rates for Cosmopolitan UK and The Washington Post

9. Salary Transparent Street

Salary Transparent Street has a salary database that only focuses on U.S. locations. Like A Photo Editor, it focuses on annual salaries and overall careers over individual project rates.

10. FYPM

Like Vetted, influencers and creators must apply to join FYPM (which stands for F*** You, Pay Me). You must also leave one anonymous review. Don’t be afraid of the word “influencer” here: as long as you’ve made an agreement to promote a brand on your social media, blog, newsletter, or website, you count.

11. Lightbox

Lightbox is a rate database for graphic designers, illustrators, cartoonists, and comercial artists. Lightbox sorts listings by companies, jobs, rates, and year. It also includes whether or not creatives were paid and if they were paid in 30 days.

12. Levels.fyi

Levels.fyi compiles salaries by title, location, and company. Adding your salary unlocks more results. Levels.fyi leans more toward traditional full-time roles, but it’s cool to review.

13. Contently’s Rate Database

Much like Who Pays Writers, Contently’s rate database sorts by publications. You can see the pay, payment method, and notes left by anonymous freelancers. This rate database isn’t my favorite because it hasn’t been updated since 2019 (and a lot has changed since then!).

Freelance Writer Surveys

14. Peak Freelance 2022 Freelance Writing Rates

Peak Freelance surveyed 213 freelance writers in 2022 to better understand freelance rates. The survey found that more than half of freelance writers surveyed earn less than $30,000 a year. Those earning more than $100,000 a year have been freelance writing for at least two years.

15. Ashley Cummings Freelance Writing Rates Survey

Ashley Cummings surveyed 344 freelance writers in 2023. Her survey found that most freelance writers surveyed price per project and 66% of freelancers find new clients through referrals. Older freelancers charge more than younger writers and freelance writers with a bachelor’s degree are charging more per hour than those without.

I particularly enjoyed the section where freelancers share advice on portfolios, pitching, networking, and setting rates.

16. All Things Freelance Writing Freelance Writers Survey

All Things Freelance Writing surveyed 346 freelance writers from 31 countries in 2023 to learn more about the average income of freelance writers, their charging methods, and payment schedules. The survey found that most writers surveyed get paid in full after a project is complete.

More resources for pricing freelance projects

Rate databases and surveys are great, but they’re not the only resource you can rely on. Here’s a few more resources I use as I price freelance projects and sponsorships.

Setting sponsorship rates

As many freelancers expand into offering sponsored newsletter ads and social media posts, understanding how to price sponsorships is crucial.

FYPM is the only database I know of that’s just for sponsorships. I recommend looking through Passionfroot’s Creator Gallery to see what other freelancers and brands charge for sponsorships. Creator Wizard and Newsletter Crew have some great resources on sponsorship rates as well.

I based my sponsorship rates on the size of my audience, the value I provide, and what I thought was fair.

Other resources

Jasmine Williams has a free freelance rate calculator that’s pretty handy. Harlow also has a long list of resources to consult.

Raise your rates with these templates

These email templates will help you raise your rates with existing and new clients. I’ve had many freelancers tell me that they’re effective!

Speaking about your rates is an act of advocacy

So much about freelancing is obscure. By discussing your rates and sharing resources with other freelancers, you can play a part in creating a more transparent culture. Take the time to add your rates to open rate databases. Join freelance communities where you can talk about what freelancers charge for projects. Ask “what’s the rate?” when you see a freelance opportunity posted without a rate range.

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Find Your Next Client: 10 Best Job Boards with Freelance and Full-Time Opportunities

Find Your Next Client: 10 Best Job Boards with Freelance and Full-Time Opportunities

As someone who compiles a long list of freelance opportunities weekly, I know just how time-consuming it is to search for your next client. But what’s more overwhelming is figuring out where to start. How do you look for freelance opportunities? What job boards are really worth your time?

I’m sharing a few of my favorite job boards for freelancers. You don’t have to sign up for their platforms to use them, and they may help you find what you need.

1. Qwoted

You may know Qwoted for its phenomenal source connections, but did you know that Qwoted also offers a free job board? Sort through publication and location or search for the type of job you want! You’ll find a lot of remote roles, editorial opportunities, and journalism jobs.

2. Freelancing Females

Don’t overlook the Freelancing Females job board! It is a small but mighty list of freelance opportunities that you can sort through by industry, type of work, rate, job type, and experience level. I see a lot of freelance opportunities listed here that I don’t see elsewhere! If you’re a virtual assistant, marketer, graphic designer, or writer, I’d definitely bookmark this page!

3. Best Writing Jobs

Since Best Writing Jobs launched in 2020, it’s become a haven for full-time and contract opportunities for professional writers. In addition to its job board, Best Writing Jobs offers a free newsletter and a feed of freelance writing jobs.

4. Peak Freelance

Peak Freelance is ideal for looking for freelance writing and editing opportunities. The job board tends to be updated throughout the week. If you’re another kind of freelance professional, I’d look elsewhere.

5. Superpath

Superpath’s job board is very similar to Peak Freelance’s. However, Superpath posts more than writing opportunities. You’ll find opportunities for virtual assistants, marketers, managers, strategists, video editors, and social media professionals here.

6. Freelance Writing Jobs

Freelance Writing Jobs has been around for a long time. True to the name, FWJ only includes opportunities for writers. FWJ updates its list every weekday, so check it frequently.

7. Journalism Jobs

Journalism Jobs offers a combination of freelance and full-time jobs in print, digital media, and broadcasting. Filter the jobs to show freelance opportunities and start scrolling!

8. Mediabistro

Mediabistro mostly promotes full-time jobs, but they’ll have freelance opportunities available too. I’ve found it to be a helpful resource when looking for publishing opportunities.

9. LinkedIn Jobs

There are many amazing freelance opportunities posted on LinkedIn. They’re pretty easy to find but keep in mind that many of these won’t include pay transparency upfront. Be wary of unpaid volunteer positions that pop up in the feed.

Optimize your LinkedIn profile so you attract the types of opportunities you want.

10. LinkedIn and Twitter posts

You’ll never see many freelance opportunities (from small and big brands alike) on a job board. That’s because recruiters, hiring managers, editors, and creators will post on social media and quickly fill those positions.

It takes a little elbow grease to find these opportunities. I break down how you can find these freelance opportunities on Twitter, LinkedIn, and Slack on Pollen. I also share my best advice on how to create your own opportunities.

Of course, you can save yourself some time and headaches by subscribing to newsletters that do the work for you.

Save time searching through job boards

Aren’t you tired of the countless hours that go into job searching? The hours spent searching for freelance opportunities are daunting. When you add in the time it takes to contact potential clients, apply for jobs, and update your online presence, it’s overwhelming.


Signing up for newsletters that take care of the search for you is worth every penny. Every Friday, I share 100 freelance opportunities with my subscribers. For as little as $3 a month, you can kickstart your career.

Do you have a job board you’d like to recommend? Comment below.

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Make Q4 a Success: 15 Tips to Make Your Last Quarter Your Best Yet

Make Q4 a Success: 15 Tips to Make Your Last Quarter Your Best Yet

How freelancers can prepare for success in Q4 with careful planning, reflection, and outreach.

With a little planning, you could make the last quarter of 2023 your most successful. The fourth quarter includes the holiday season, and your clients will likely take some time off in November and December. Regardless, now is a great time to end the year on a high note and prepare for the future. Here’s 15 tips to prepare for success in Q4.

1. Take the time to record your wins

Listen, it is really easy to reflect on your year and regret every missed opportunity and mistake. You probably don’t even realize how much progress you’ve made! Take five minutes and do this:

  1. Record your wins. What have you accomplished? Did you start making your grilled cheese sandwiches with mayo? Did you try something new (even if you failed)? Congratulations! You’ve lived, learned, and made shit happen.
  2. Reflect on what you’re grateful for. I know there’s something! Maybe it’s your dog, the fresh air you breathe, or the professionals you’ve connected with. It doesn’t matter.
  3. Make a done list. Grab a notepad and write “Done List” at the top. Every time you do something — take a walk, stretch, write an article, send a tweet — jot it down. You’ll be impressed with how much you do, and you’ll realize where your time goes.
  4. Add to your compliments file. That nice note in your inbox? A nice comment on your Instagram post? Screenshot it and save it in a file. Your compliment file is your digital record of kindness and something that is invaluable on bad days.

2. Tell everyone that you’re available for freelance work

Sit down and make a list of all the people you’ve worked with, known, and would like to work with in the future. Clients are spending the remainder of their budgets and launching year-end projects, and they need your services!

Here’s a template from Contra’s Slack community:

Hi [Client]! Hope you’ve been well since we worked on [project] together!

I wanted to check back in and see if you need any help wrapping up work before the year comes to a close. I have some extra availability for [your service] in [insert months you’re available].

[sign off]

[your name]

And here’s a different take from me:

Hello! I hope you’re doing well! [Insert personal note here].

I just wanted to let you know that I’m available for new [type of work] projects in this last quarter of 2022. I’m also available for work around this upcoming holiday season!

I’m happy to help you with:

  • [Service]. I help with [problem] and have achieved [results].
  • [Service]. Need help with [problem]? I offer [service with solution]

I’m happy to chat with you over the phone or Zoom and am ready to hit the ground running! 

Please feel free to share my name with individuals in need of a freelancer. A referral is the best compliment you can give me.

Melanie Powers also offers two amazing email templates. And I stole that referral line from Michelle Garrett — you should too!

3. Consider diversifying your business

I know that there is some service or product you’ve thought about launching but haven’t. Now might be the time to launch a newsletter, create digital products, or offer a new service.

I put off making a newsletter for the longest time because I was afraid of the work and time commitment. It is a lot of work but it’s been worth it!

Matthew Fenton does a great job of breaking down why you should (or shouldn’t) diversify your freelance business. Go give it a read!

4. Optimize your social profiles and share, share, share!

You don’t have to use social media as a freelancer to land work. But it’s a very handy tool that you can use to your advantage. Some of my favorite clients have come from social media!

Update your Twitter account and LinkedIn profile with a little about what you do, your portfolio, and your contact info. Include keywords like “freelance writer” that clients use to search for your services. Create posts to promote your freelance business like:

  • Share that you’re open to work! Write a tweet about what you do and pin it to your profile. Write a similar post on LinkedIn and ask people to share it!
  • Share why people should hire you. Share a note from a pleased client (look through that compliments folder you just made). Tell people about a goal you achieved.
  • Share your latest work! If you have an NDA, share the type of work you’re doing.

By the way, if you feel awkward promoting yourself, that’s normal! But do it anyway.

5. Update (or create) your portfolio and profiles

If you’re looking for new clients, you need to make sure that you’re communicating your worth! Update your portfolio with your best projects. Include the results you achieved and the skills you used.

Writers should also create a profile on Skyword and Contently. Lots of clients look for freelancers directly on those platforms!

6. Invest in tools that make your business more efficient

What are you spending too much time on? Can you automate it? What can you do to make your life easier? I pay for transcribing services so I don’t waste my time on labor I hate. Invest in yourself and your business!

Prepare for Q4 success with careful planning, outreach, and reflection.

7. Fire bad clients that aren’t meeting your values or expectations

If you have a client that isn’t paying you on time, is going beyond the project scope or is being a pain, it might be time to part ways. Review your current client list, and consider who you want to continue working with.

You may not be able to fire them right now, but you can at least take steps toward replacing them. 

8. Take a look at your pricing

Pricing is so difficult, especially when you’re just starting out as an independent worker. Take a look at your pricing. Is the way you charge right now (hourly, per product, etc.) working for you? Are you happy with your current rate?

Every so often, you need to raise your rates. Now is as good a time as any!

9. Audit your source list

Have you been interviewing people from underrepresented backgrounds? Take an inventory of your reported pieces and consider who you’ve included (and who you haven’t). Consider widening your source list with the help of a database or two.

10. Learn a new skill

Learning a new skill is often a New Year’s Resolution, but why not get a three-month head start? Leveling up your skillset is how you become more valuable to clients and build a thriving business. Ask yourself these questions:

  • What do you want to learn? 
  • What new skill sets could allow you to charge higher rates?
  • How much can you time and money can you spend on personal development?

You don’t have to put much money into acquiring a new skill. Read (or listen to) a book! Get your library card and take a few classes in person. Use your library card to access LinkedIn Learning or resources on Libby

If you’re looking to learn more about freelancing, I highly recommend webinars from Freelancing with Tim or The Writers’ Co-op.

11. Stop comparing yourself

It’s very easy to compare yourself to self-proclaimed experts and six-figure freelancers. There will always be someone out there who seems to be more successful than you. But people are quick to share their successes and hesitant to reveal their mistakes. Comparing yourself to the public persona of other freelancers is a losing game.

Instead, think about all the progress you’ve made in your life and business. Remember, what you do is valuable. Your clients hire you for a reason, and you are worth more than your work.

12. Schedule time off and actually take it

Do you want to take a holiday vacation? Are you okay working around Thanksgiving? Many clients will take holiday breaks, but it’s a good idea to communicate your holiday availability with your clients now. Schedule your days off and stick to them. You deserve to spend time with your friends and family or simply recharge at home.

13. Ask for testimonials

I like to do this at the end of the year, but if you’re wrapping up a project or have time, now is a great time to ask for a testimonial. Clients are often happy to write a short testimonial for you to use on your website, social media, or marketing. Asking for this feedback is also a great way to reflect on your successes so far this year.

14. Review your finances

This is the least sexy item on this list but arguably one of the most important. Track your income and expenses. Keep a full record of all the work you have coming in. Answer these questions:

  • How much money did you make last quarter?
  • How much money do you need to earn to stay afloat, or hit your financial goals?
  • How are you spending your money?
  • Are you spending too much money on something? Can you cancel a subscription or negotiate a lower rate? 
  • Can you put more in savings?

15. Review your tax deductions

As a self-employed person, you get to take deductions on your home office, equipment, books, office supplies, travel costs, memberships, and software programs. Don’t put off this headache! As you review your finances, look for anything that could count as a deduction. 

You still have time to squeeze in another write-off expense this year if you want.

Do you have a tip you’d like to recommend? Comment below, or tweet at me.

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The 15 Best Newsletters to Learn about the Business of Freelancing

The 15 Best Newsletters to Learn about the Business of Freelancing

These newsletters are filled with need-to-know information for freelancers.

Make no mistake: freelancing is a business. There’s no set path to learning how to freelance or understanding how to grow your business. Newsletters from experienced journalists and freelancers go a long way toward understanding how to navigate this opaque field.

I’ve subscribed (and unsubscribed) from many newsletters written by freelancers over the years. These are my favorites. Many of these newsletters are free, but the few that charge a fee truly are worth the money.

Whether you’re already an independent or just starting to consider freelancing, you’ll find something here worth subscribing to.

1. Freelancing With Tim

Tim Hererra (the former Smarter Living editor at The New York Times) started Freelancing With Tim at the beginning of the pandemic by hosting weekly Zooms panels with seasoned journalists. 

Now as a freelancer himself, Tim continues to host invaluable sessions and shares insider advice, resources, and guides on everything from pitching writing longform stories to setting rates. His newsletter is the best in the biz: it’s a succinct guide to freelancing and the champion of illuminating transparency in an otherwise obfuscated industry.

Frequency: Once or twice a week

Cost: Free for one newsletter per week or $60 a year for all newsletters (I can confirm that the yearly fee is worth paying for!)

2. Freelance Bold

Freelance writer Marijana Kay’s Freelance Bold newsletter always tackles important topics like raising rates or building a sustainable writing business. What I love most about Freelance Bold is how Marijana always ends her newsletters with an actionable step. And as an avid reader, I’m always adding her book recommendations to my reading list. 

Frequency: Weekly

Cost: Free

3. Jasmine Williams Media’s Content Ketchup

Jasmine Williams is an award-winning writer who helps freelancers build their businesses. Her Content Ketchup newsletter speaks honestly about what it means to be a six-figure freelancer. The conversational newsletters just take a few minutes of your time and you will take away a valuable lesson every time.

Frequency: Weekly

Cost: Free

4. Peak Freelance

Created by freelancers Elise Dopson and Michael Keenan, Peak Freelance is a community for freelancers complete with a Slack channel, a podcast, and a newsletter. I always walk away knowing something new from their freelance advice and writing lessons. And if you don’t feel like reading, you can always skip to the section that features about ten freelance jobs sourced from social media calls for pitches and their job board.

Frequency: Weekly

Cost: Free

5. The Writers’ Co-op

What sets The Writers’ Co-op’s newsletter apart from everyone else is the no-bullshit advice from two industry professionals, Jenni Gritters and Wudan Yan. Together they run a podcast and Slack group, but their newsletter is especially valuable as it includes a mix of exclusive Q&As with freelancers and resources that tie in with their podcast episodes. Come for the freelance knowledge, stay for the take-no-shit “pay me well and on time” attitude.

Frequency: Weekly

Cost: Patreon levels range from $3 a month to $100 (I recommend the $9 level that unlocks special newsletter editions and an exclusive Slack channel)

Come for the freelance knowledge, stay for the take-no-shit “pay me well and on time” attitude.

6. Winning Solo’s Soloist Sundays

Matthew Fenton’s 20 years of freelancing experience benefits the rest of us as he shares his valuable advice for every expert and beginner “soloist.” It only comes twice a month, and the Sunday timing makes it easy to take time to read. If you’re not ready to see yet another newsletter in your inbox, follow Winning Solo on Twitter — and bring a notebook, you’ll be taking notes.

Frequency: Twice a month

Cost: Free

7. Lizzie Davey’s Friday Tips

Lizzie Davey’s newsletter is one I always open. She includes helpful tips for new and experienced freelancers alike. She’s also incredibly transparent about the type of work she does and how much money she makes from her services. Anyone considering freelancing should subscribe!

Frequency: Weekly

Cost: Free

8. Notes from a Hired Pen

Jen A. Miller shares lessons learned from 15+ years freelancing in her newsletter Notes from a Hired Pen. She provides valuable insight into creative ways to find new clients, talks transparency about making an income as a freelancer, and overall freelance writer best practices. Her newsletters are suited for brand new freelancers and experienced freelancers alike. I also recommend checking out her ebooks ($10 each, but she’ll occasionally run sales).

Frequency: Weekly

Cost: Free

9. The Freelancer by Contently

The Freelancer by Contently is a valuable resource for staying on top of trends and learning tips from fellow freelancers. Its blog is full of useful articles for any freelancer. If you want to learn about freelancing for the first time, I suggest you start here.

Frequency: Every so often

Cost: Free

10. Ashley Cummings’ Content Connect

Ashley Cummings’ newsletter consistently adds value to any inbox. She shares relevant industry news, freelance advice, and valuable resources. Her issues have included advice on how to find good clients, how to stay organized, and how to handle difficult problems. But the real value is in the expert interviews she conducts with experienced freelancers. You will learn a lot from their answers! Content Connect is ideal for content marketers and freelance writers looking to grow their businesses, but new freelancers would benefit from subscribing as well.

Frequency: Weekly

Cost: Free

These newsletters from experienced journalists and freelancers go a long way toward understanding how to navigate this opaque field.

11. Harlow

Harlow’s monthly newsletter focuses on what’s next. Are you facing slow seasons or busy seasons? Are you worried about a recession or chasing late invoices? Harlow recognized the challenges freelancers face and includes resources that make freelancing more sustainable. Thousands of freelancers rely on Harlow to find new freelance opportunities and advice from seasoned solopreneurs — and I’m one of them.

Frequency: Monthly

Cost: Free

12. Lance from Anna Codrea-Rado

Self-described as a “newsletter about building a creative career without burning out,” Lance should be an automatic subscribe for any freelancer. Written by freelancer Anna Codrea-Rado, Lance is full of insights on pitching editors, confronting productivity culture, and the occasional ode to hating Rory Gilmore.

Frequency: Weekly

Cost: Free

13. The Dunker by Freelancer Magazine

I’m including this newsletter after only five issues because it packs so much value in so little space. The UK-based magazine’s newsletter is worth subscribing to because it always has a quick read of 15 resources for freelancers that are actually valuable.

Frequency: Once a month

Cost: Free

14. Bizzy in Your Box

Bizzy in Your Box gets the award for the funniest newsletter about the absurdity that is freelancing. Bizzy’s newsletter often features a roundup of her most hilarious tweets. Her humorous takes will make you laugh and remind you that other freelancers experience similar headaches.

Frequency: Every so often

Cost: Free

15. Fresh Look Editing

Freelance editor Alicia Chantal shares valuable advice in her blog posts (that you can subscribe to via email) about ways to network and take time off as a freelancer. The rate that her posts hit your inbox varies, but they’re always worth reading. New freelancers will especially benefit from her work.

Frequency: Every so often

Cost: Free

16. One More Question

The best part of Britany Robinson’s newsletter is her interviews with freelancers (and I’m not just saying that because I was featured). It’s a great way to get a glimpse into how other freelancers run their businesses and pick up a trick or two. Plus, Britany regularly includes grant and fellowship opportunities, pitch calls, and other resources.

Frequency: Weekly

Cost: Free / $55 a year

Do you have a newsletter you’d like to recommend? Comment below, or tweet at me.

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20+ Free Diverse Stock Photo Sites for Your Site

20+ Free Diverse Stock Photo Sites for Your Site

These websites make selecting quality stock photography easy.

Unfortunately, finding free stock images that show people from underrepresented backgrounds can be a pain. These databases and websites showcase a solid collection of inclusive stock photography. Most of these sites are free but a few are available for a fee or a suggested donation. Many of these sites require attribution so don’t forget that.

People of Color Stock Images

Women Stock Images

Disabled Stock Images

Body Inclusive Stock Images

General Diversity Stock Images

LGBTQ+ Stock Images

And I suggest using these resources to include more marginalized voices in your work.

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Gift ideas for the freelancer in your life from an actual freelancer

Gift ideas for the freelancer in your life from an actual freelancer

10 gifts to give the creative in your life that’s not another notebook or tote bag.

The last thing the freelancer in your life needs is yet another pen, notebook, or tote bag. So, here’s a practical list of gifts they’ll actually appreciate, ranging from free to inexpensive. And please, if you can, shop local and shop small.

1. Coffee

Most people run on coffee. An extra jolt of caffeine is always a welcome gift, especially when someone’s on deadline. I recommend two of my favorite coffee shops that ship: West Lou and The Caffeinery

2. A babysitter

Childcare is expensive, ya’ll. Give your freelancer friend time away from their kids to relax, create, and have a little peace. If you live nearby, this makes a wonderful no-cost present, but you can also pay for their regular babysitter.

3. Books, books, books!

You can never go wrong with a gift card to their favorite locally-owned bookstore. If you don’t have a local bookstore in your area, I suggest buying from Carmichael’s Bookstore, which ships anywhere around the U.S. Bookshop.org also ships nationwide, and I’ve always found what I needed there too! (If you use my Bookshop.org affiliate link I will make a small commission.)

4. Website domain

Just about every freelancer, writer, and independent has their own website. Offer to pay for their yearly domain subscription! It shows that you believe in them and in what they do.

5. Referrals and recommendations

One of the best gifts you can give the self-employed person you love is referrals for more work. Tell people you know about their services, and give the person you love good reviews on their social media channels, Yelp, Etsy, etc. Of course, this is something you should do outside of the holidays as well!

6. Subscriptions for magazines and newsletters they love

Subscriptions are always nice, and something they will love for months to come! It’s best to ask for recommendations before buying subscriptions.

If you need a few ideas:

For writers: The Writer, Writer’s Digest

For freelancers: Freelancing with Tim newsletter, Sonia Weiser’s Opportunities of the Week, and a shameless plug for my Freelance Opportunities! newsletter

For anyone: Their favorite industry magazine! Ask!

7. Gift card for food

Give them the gift of a DoorDash or restaurant gift card so they don’t have to stop mid-project to make dinner and wash dishes. If you live nearby, a home-cooked meal never hurts!

8. Affordable accessories that provide comfort

We’re all spending more time at home, so why not make their home more comfortable for them? A few accessories that make life better:

  • Noise-cancelling headphones
  • Lap desk
  • Mug warmer
  • Heating pad
  • Wrist rest
  • Throw blanket
  • Live plants (Ideally, a gift card to a plant shop like Mahonia or Euflora for succulents)

9. DIY writing residency

Sometimes, the best gift you can give someone is more time to do what they love. Trips and writing residencies tend to be costly, so if you can, pay for a night or two away to a hotel or Airbnb. For a more economical option, invite your friend over to enjoy snacks, tea, and time to themselves.

“Sometimes, the best gift you can give someone is more time to do what they love.”

10. Subscriptions for online classes

Trust me, anyone can find a class they’d like to take on Skillshare or Masterclass. The Writers’ Co-op offers an affordable subscription for freelancers to learn about the business of freelancing.

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6. Become a member and get access to exclusive benefits


5 Basic Email Templates for Freelancers Negotiating Higher Rates

5 Basic Email Templates for Freelancers Negotiating Higher Rates

You deserve to be paid more! Ask for the rates you deserve with these templates.

Time to talk about one of my favorite subjects: negotiating a higher rate. As freelancers, we’re business owners, and it’s on us to value our work, time, and skill set. The reality is, you don’t get what you don’t ask for. And if you’re not asking for more money, you’re never going to get it.

Every freelancer needs to regularly raise their rates, but this is especially true for women. In 2019, HoneyBook found that female entrepreneurs are making 26 percent less per project. Men are 4.5 times more likely to earn $150,000 compared to women; comparatively, And Co discovered in the same study that most women surveyed make less than $25,000 a year.

I find negotiating rates easier over email, and that’s easier to do when you’ve got templates to turn to.

1. Negotiating rates on the first assignment

I prefer to not quote a rate because then it’s a game of mind-reading bingo. What if I don’t ask for enough? Would the client find this low or high? Instead, I put the ball back in the client’s court to see what they say.

Hello!

I’m excited to take on this [project/article]. Is there any room in the budget for a higher rate?

Thanks,

[Your name]

2. Negotiating a higher rate for regular assignments

Sometimes you need to revisit the rate on a regular column or writing assignment. Every few months, or after a few articles, ask your editor for a higher rate. Also, make sure that you’re keeping your editor happy by meeting deadlines with clean copy and having good communication with them.

Hi [Editor],

I love [working on this assignment/writing this column]. So far, I’ve done [examples]. I was wondering, is there any room in your budget for a higher rate?

Thanks so much! I love working with you.

[your name]

And I love this one from Tim Herrera:

“Thanks again for this assignment! I just wanted to ask: We’ve done X, Y, and Z stories together, and I’m wondering if with this new assignment we could revisit my rate? I’d love to be at around [rate]. Thanks!”

3. Negotiating a lower scope of work 

Sometimes a client doesn’t have the budget to raise the rate. If you’re still interested in working with them, you can try negotiating a lower scope of work instead. But only do this if you really want to work with them — otherwise, say no to any assignments with them.

Hi there!

I would love to work with you, but that rate is below my fee. I’d like the rate to be around [price]. 

If that’s not possible, I would be happy to connect you with another freelancer who can accomplish this work.

Thank you,

[Your name]

Note: When you have a good client who isn’t paying enough, it’s time to let them go and refer them to another freelancer. If it’s a bad client who isn’t paying enough, throw them into the abyss.

4. Raising your rate because the scope of work has risen

Sometimes an assignment will exceed the scope of work you’ve agreed on. Don’t give them free labor.

Hello!

I’m confident I can accomplish your goals, but this is outside of the scope of work previously agreed on. As per our [contract/email], I will deliver [x] per [date]. I can do [requested scope], but as it is outside of the contract, there will be budget changes. Are you okay paying more for the [outcome]?

Thanks,

[Your name]

5. Raising your rate because it’s time, quarterly, or at a specific time of year

Hi [name],

I adjust my rates every so often to account for market inflation and new skills, which also allows me to provide you with better service! As of [date, my rate will be [price].

If this new rate doesn’t work for you, let me know. I can connect you with another freelancer who can complete this work for you.

Thank you,

[Your name]

Your Next Steps

Negotiation is a skill that takes practice. It takes time to get comfortable talking about money But you have to start somewhere. The next time you take on an assignment, ask for more. The next time a client or editor reaches out with more work, ask for more. You are running a business, not a contestant on The Price is Right.

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Find Sources with 50+ Free Diverse Source Databases

Find Sources with 50+ Free Diverse Source Databases

These databases make finding sources from underrepresented backgrounds easier.

You’re probably not quoting enough marginalized voices. This disparity in reporting undermines journalists’ credibility and underestimates the complexity of any subject. These databases will help you diversify your sources.

If you’re worried about getting started, audit your published work for the past 3-6 months. Keep track of the races and genders you’re including. Don’t be intimidated or discouraged. The Atlantic’s Ed Yong spent two years trying to fix the gender imbalance in his stories. You’re not alone.

1. General expert databases

2. Science, health, food, and environment

3. Writers, journalists, and marketing

4. Photographers

5. Designers, illustrators, and filmmakers

6. Business

Do you have a resource you’d like to recommend? Comment below, or tweet at me.

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13 Newsletters Every Freelancer Should Subscribe to That Compile Calls for Pitches and Writing Opportunities

13 Newsletters Every Freelancer Should Subscribe to That Compile Calls for Pitches and Writing Opportunities

One of the hardest parts of being a freelancer is finding publications to pitch. These newsletters help.

It’s frustrating to spend hours trying to place a pitch or trying to find consistent clients. Thankfully, other freelancers know your struggle and have created helpful newsletters that take the guesswork out of searching for leads!

1. The Unapologetic Romance Reader

The Unapologetic Romance Reader rounds up interesting news about romance novels and shares full-time opportunities in publishing as well as freelance opportunities to work with brands and indie authors. It’s published once a week!

Cost: Free

2. Journalism Jobs and a Photo of My Dog

Mandy Hofmockel compiles a weekly list of journalism jobs across the country (including remote opportunities). Her newsletter doesn’t have calls for pitches, but Hofmockel includes fellowships and funds that self-employed people can take advantage of. I particularly enjoy her Q&As with journalists, career advice, and of course photos of Maggie the dog.

Cost: Ranges from free to $75 a year

3. Freelance Opportunities!

Every week, I share freelance opportunities hidden in the depths of social media. I find opportunities for copywriters, journalists, copy editors, virtual assistants, PR professionals, designers, developers, photographers, videographers, marketers, and other creatives. You’ll find your next client here.

Cost: Free or $7/month

4. Freelance Writing Jobs

Sian Meades-Williams shares only UK-based paying freelance opportunities and part-time writing jobs in her weekly Wednesday newsletter.

Cost: Free!

5. Funds for Writers

Hope Clark was writing newsletters before they were cool. Receiving her newsletter is like sitting down for a cup of joe with a writer friend. Clark includes competitions for nonfiction and fiction people, grants and fellowships, publications looking for freelancers with information about their subject and rates.

Cost: Free!

6. Freedom with Writing

Freedom with Writing sends out newsletters compiling their blog posts with calls for pitches in different niches and pay ranges, along with lists for full-time jobs and fiction markets. I like to peruse their newsletters every so often, but you can get this content just by visiting the website.

Cost: Free!

7. The Freelance Beat

Tatiana Walk-Morris sends out a weekly newsletter complete with journalism news and gigs. She also shares her hard-earned freelance knowledge in her blog.

Cost: Free!

8. Write At Home

UK-based freelance writer and journalist Alasdair Lane curates journalism calls-for-pitches, journalism jobs, and full- and part-time content writing positions from across job boards and social media. Alasdair does a great job highlighting well-paying opportunities and always lists rates transparently.

Cost: Ranges from £5.50 to £47 a year.

9. Journo Resources

This massive UK-based newsletter is organized by entry-level positions, “next step” jobs, and freelance gigs.

Cost: Free with a suggested donation of £3.50

10. Basecamp

Basecamp rounds up freelance and full-time opportunities in the outdoor industry. If you want to work in conservation or with outdoor brands, then you’ll want to use Basecamp. Support a woman-owned organization today by signing up for their newsletter. Just fill out this form!

Cost: Free for the basic plan or $3/month for the premium plan.

11. Narrative Gigs

Okay, this isn’t a newsletter but it is a Twitter feed full of opportunities. Give it a follow!

Do you have a newsletter you’d like to recommend? Comment below, or tweet at me.

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How to Help Freelance Clients Find You

How to Help Freelance Clients Find You

Generating passive marketing can help you land clients

Gaining clients is one of the never-ending tasks of being a freelancer. Regardless of where you’re at in your freelance business, it’s important to have a strategy in place to help clients find you. These steps are a good place to start.

1. Build authority and experience 

Building a solid reputation is the backbone of your freelance business. A strong reputation will help you eliminate competition, charge higher rates, and gain referrals.

Gaining authority and a solid reputation is easier than you think. Over-deliver. Aim to be remembered as someone who completes quality work on time, every time. Being a freelancer means knowing how to execute your craft and how to run a professional business. In addition to delivering good work on time, you also need to communicate with your clients and set boundaries.

2. Optimize your social profiles

Every social media profile is a marketing tool. Your social media bios should include a call to action. You should have a link to your portfolio on every professional social media profile.

On Twitter, you can pin tweets to the top of your timeline. You can use this feature to promote your work. Create a pinned tweet that includes an elevator pitch and a link to your website.

On Instagram, skip using a third-party for your link in bio. Manage links on your Instagram bio by creating a dedicated landing page on your website for Instagram. This will save you time from manually updating your link in bio every time you have a new link to promote.

Since your name is easily searchable on Instagram, make sure the name you share on Instagram is your name, not your Instagram username. Since Instagram users also search for keywords, adding a keyword to your name helps your chances of being found.

Your Instagram bio should also include a call to action that leads people to click your link. This could be as simple as “Check out my portfolio” or “Work with me.”

3. Create an updated portfolio

Your portfolio is more powerful than your resume: it’s a marketing tool that can showcase your talents, skills, and past work experience. 

Your portfolio should have the following:

  • An “About” page that has a small bio about you.
  • Work samples, published work, and/or case studies.
  • A “Contact” page that has easy-to-locate contact info. This is typically your email or a contact form (never your phone number).
  • If you’ve won awards, feature them on your homepage or “About” page.
  • Links to your social media profiles that you use exclusively for professional reasons.
  • Clearly define your services on your website. People can’t hire you if they don’t know what you offer! You can include this information on your homepage, “About” page, or create a “Services” page.
  • Testimonials from previous clients, coworkers, bosses, etc. If you don’t have them, ask!

Don’t just make a nice portfolio to showcase your work: promote it too! Link to it on your social media profiles. Whenever you comment about your services, or tweet that you’re available for work, include a link to your website.

Optimize your social profiles, network, and build a reputation to land clients through passive marketing.

4. Update your LinkedIn profile

Hiring managers, editors, and recruiters search on LinkedIn to hire and will sometimes post job opportunities there. LinkedIn profiles also tend to rank high when people Google your name (which you should expect all recruiters and employers do). An outdated LinkedIn won’t help your chances of getting hired. 

Your LinkedIn should have the following:

  • A summary that addresses your most important and relevant skills and the kind of work you’re interested in pursuing
  • A link to your portfolio
  • A professional profile photo
  • Recommendations from former employers and coworkers (If you don’t have recommendations, ask for them!)

If you’re a freelancer working with multiple brands, there are two ways of listing your experience on your LinkedIn:

  • Option 1: If you freelance for multiple brands, add a work experience section with your title (Freelance Writer, Freelance Designer, etc.). Then list the brands you’ve worked with and your accomplishments.
  • Option 2: If you have freelanced with a specific brand for a long time, then you can add specific work experience sections with the specific brand. Don’t add separate work experiences for one-off assignments.

5. Network online and in-person

Relationship building is a cornerstone of freelancing. You never know where people will go, or who will be looking for freelance talent now or in the future. Even if you live in a remote area, you can connect with other people in your field! Networking is a scary, intimidating word, but it basically means just being yourself.

Attend local events in your area (obviously Zoom for now, but also in-person events in future non-COVID times). If you live in a city, there’s probably lots of networking events available. But even small towns have events, just on a smaller scale.

Since we began living in a pandemic, there are even more ways to connect with people on a local and national scale. Many organizations, including business organizations, libraries, and freelancing groups, are hosting virtual events.

Joining Slack groups or Facebook groups is a low-key way to make professional connections. Even just participating in Twitter chats is a great way to connect with people. There’s a Twitter chat for just about every field. I personally recommend Michelle Garrett’s #FreelanceChat.

Part of networking is also maintaining connections. This can be as simple as reaching out with a holiday card or a friendly email.

6. Talk to your network

People trust people, and a personal recommendation from a coworker or friend will go a long way. Let people know that you’re available for freelance work.

Do good work for your existing clients. Turn in your work on time, every time. Establish a great reputation and build trust. These clients can then refer you to other clients or provide testimonials.

7. Blogging

Blogging on your own website can drive traffic to it. Writing about topics that are relevant to your field gives you the chance to showcase your expertise. You should write articles that the people who want to hire you will read. Blogging is a passive marketing tool, but one you’ll need to be consistent and strategic with.

However, if you want to blog about a subject unrelated to your portfolio, you may want to consider using Medium instead. It’s really easy to set up a Medium, and if you don’t have a lot of writing clips, these blog posts can act as your writing samples.

Your Next Steps

Regardless of if you’re starting to freelance while working full-time, or trying to expand your existing client base, these tips should help you level up! Finding freelance opportunities and landing recurring clients takes time — there’s no overnight success story. The easiest place to begin is by optimizing your social profiles.

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